{"id":75793,"date":"2025-06-30T16:34:22","date_gmt":"2025-06-30T16:34:22","guid":{"rendered":"https:\/\/smebanking.news\/?post_type=product&amp;p=17363"},"modified":"2025-06-30T16:34:22","modified_gmt":"2025-06-30T16:34:22","slug":"17363-a-look-back-at-2019s-small-business-marketing-trends-2","status":"publish","type":"product","link":"https:\/\/smebanking.agency\/platform\/report\/17363-a-look-back-at-2019s-small-business-marketing-trends-2\/","title":{"rendered":"A Look Back at 2019\u2019s Small Business Marketing Trends"},"content":{"rendered":"<h2>The state of small business in the U.S.<\/h2>\n<p>The U.S. Small Business Administration defines a small business as an independent business having fewer than 500 employees. But despite the moniker, the impact these businesses have is anything but small. In the U.S. alone, there are 30.2 million small businesses. They account for 99.9% of all businesses in the country and employ 58.9 million people.<\/p>\n<p>While the narrative around small businesses is often rife with risk, the data suggests a very different story. A favorable outcome as an entrepreneur is never a guarantee, but the success rates in the U.S. for those willing to take the leap is reassuring.<\/p>\n<p>Curious about the best place to launch your idea? WalletHub looked at a number of key indicators\u2014like business costs and access to resources\u2014and ranked these as the top 10 states for starting a business in the U.S.<\/p>\n<h2>What does this mean for your business in 2020?<\/h2>\n<p>At Mailchimp, we know firsthand that starting and sustaining a small business is no easy feat. So as 2019 draws to a close, we\u2019re looking back at what we\u2019ve learned from our customers, reviewing market trends, and looking ahead to next year.<\/p>\n<p>We\u2019ll explore the ever-changing marketing landscape, dive into the trends for most-used channels, and discuss how you can make technology do your busy work. We hope these insights and tips will help you position yourself for growth and success so that you can make 2020 your best year yet.<\/p>\n","protected":false},"excerpt":{"rendered":"<p><em>And tips to find success in 2020<\/em><\/p>\n<p>Small businesses are the backbone of our communities. From the corner bakery to the latest digital app startup to the aspiring entrepreneurs dreaming of building their commerce empire, small businesses inspire us with their creativity every day. With over 12M active users, Mailchimp has a front-row seat to how small businesses go to market with their ideas, products, and innovation.<\/p>\n","protected":false},"featured_media":53486,"template":"","meta":{"pmpro_default_level":"","tdm_status":"","tdm_grid_status":""},"product_brand":[],"product_cat":[2355,2347],"product_tag":[3475],"class_list":["post-75793","product","type-product","status-publish","has-post-thumbnail","product_cat-digital-banking-en","product_cat-study-library","product_tag-2016-2020","pmpro-has-access","first","instock","shipping-taxable","product-type-external"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v27.9 - https:\/\/yoast.com\/product\/yoast-seo-wordpress\/ -->\n<title>Report A Look Back at 2019\u2019s Small Business Marketing Trends<\/title>\n<meta name=\"description\" content=\"Small businesses are the backbone of our communities. 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