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Amazon SMB Impact Report

In total, there are more than 1.9 million businesses, content creators, and developers in the U.S. using Amazon products and services to follow their dreams and reach customers.

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This second annual Amazon SMB Impact Report takes a deeper look at how small businesses are benefiting from Amazon’s tools and services. The results are striking: SMBs selling in Amazon’s stores have created an estimated 1.6 million jobs worldwide. Developers have built more than 90,000 Alexa skills. Hundreds of thousands of authors from around the world have self-published millions of books through Kindle Direct Publishing. Many of them are building incredibly successful writing careers as a result. In 2018, thousands of independent authors earned more than $50,000, with more than a thousand surpassing $100,000 in royalties.